Move forward in your creative entrepreneurship or passion project with depth, direction and confidence.

simplify & stabilize your success

what others are doing ain't your business

You've lived some life & now it's time for a shift in how you show up in the world.

Your idea wants bigger reach than local referrals and will require you to shift online so you can step into your era of leadership, influence & self-expression more fully.

You're ready to step into the next version & expression of what you want to share with the world but don't know where to start.

You're ready to step into the next version & expression of what you want to share with the world but don't know where to start.

Receive your custom Mind Your Biz Brand Book to quiet the noise and carve your individual path.

Give direction to the chaos of your multi-passionate ways and channel it into something.

Move forward from the wheel spinning paralysis of not knowing what to do or where to start.

Walk away with a clear service based online business plan and clear client journey to implement.

Get necessary systems in place with support rather than fumbling through or giving up altogether.

One Month of Intimate Support & Actionable Steps

make sense of the beautiful ideas in your head & tangibly move them forward

make sense of the beautiful ideas in your head & tangibly move them forward

'It would have been a detriment to my business not to have this Brand Book.'

'It would have been a detriment to my business not to have done this.'

I have a complete outline for structuring my business, an in depth understanding of the people I need to work with and a resource full of language and beautiful aesthetics to help me market. Everything seems so easy now that I have this to always refer back to!

- Samantha -

- Samantha -

The Catalyzer Container

$1500

One in depth video call to anchor into our month together followed by my ongoing support in slack to hold you accountable, help you navigate and take next steps.

Practical and expert guidance on building an online business that centers your values, resources and supportive structures based on your individuality.

Your Mind Your Biz Brand Book to keep and use indefinitely as well as my eyes on your design guiding us the whole way.

how this works

how it works

apply now

'Erika gave me an honest, professional reflection I knew I needed, i just didn't trust anyone else's lens'

'Erika gave me an honest, professional reflection I knew I needed, i just didn't trust anyone else's lens'

She doesn't sugar coat things or speak in vague language. She gives solid, applicable information. The Brand Book is not only a resource that's going to help me start off and rebrand or tweak, it's something I'll carry with me to guide me far along my journey.

- May -

Your Design At A Glance 

Your Design At A Glance 

Cheat sheet of all your major astrology placements so the next time someone asks about your moon sign or Mercury, you don’t have to try and read the complex chart that looks like another language.

Cheat sheet of all your major astrology placements so the next time someone asks about your moon sign or Mercury, you don’t have to try and read the complex chart that looks like another language.

foundations

foundations

This section is general enough to evolve with you over time. Bigger than a name or offering, including your impact, influence & intention, bigger message, core values, how you shine, your needs, motivators, desires & defenses.


This section is general enough to evolve with you over time. Bigger than a name or offering, including your impact, influence & intention, bigger message, core values, how you shine, your needs, motivators, desires & defenses


sustainability

sustainability

This section speaks to what you’re working with regardless of how you present it and how you can set yourself up for greater stability. Includes how you receive money, best make money, are magnetic, how you grow & stay inspired, your best practices, ideal offerings, ideal team & support & your long game.

This section speaks to what you’re working with regardless of how you present it and how you can set yourself up for greater stability. Includes how you receive money, best make money, are magnetic, how you grow & stay inspired, your best practices, ideal offerings, ideal team & support & your long game.

What's Inside
THE BRAND BK

aesthetics

aesthetics

The visual aspect of your brand that reaches through the screen. Great for designers, photographers, marketers, virtual assistants. Includes detailed descriptions of your brand, imagery, style, vibe, keywords, color, what’s on and off brand.


The visual aspect of your brand that reaches through the screen. Great for designers, photographers, marketers, virtual assistants. Includes detailed descriptions of your brand, imagery, style, vibe, keywords, color, what’s on and off brand.


voice & connection

voice & connection

Provides a better understanding of your brand’s natural voice and how you best connect. Your aesthetics and visual can be entirely different from your voice and way of connecting. Includes tone, words to use, words to avoid, experience, community and copy.

Provides a better understanding of your brand’s natural voice and how you best connect. Your aesthetics and visual can be entirely different from your voice and way of connecting. Includes tone, words to use, words to avoid, experience, community and copy.

your people

your people

Insight into who benefits most from you, is naturally drawn to you and what they need, desire, want from your work. Feel more in tune with what you’re best suited to respond to, transform and help with as well as how to speak they're language so they know you're the only one for them.


Insight into who benefits most from you, is naturally drawn to you and what they need, desire, want from your work. Feel more in tune with what you’re best suited to respond to, transform and help with as well as how to speak they're language so they know you're the only one for them.


Going online was terrifying but allowed me to share my passion across continents, build a legacy I dreamed of and never look back.

Systems seem less sexy but they keep you lit up, in creative flow and prevent you from running yourself into the ground.

There is a unique way for you to share your multi-passionate genius both by intuition and by trade and I'm here to simplify that.

I was an academic & a teacher before I began my biz.

creating an online business may sound overwhelming - Gen X and Millenials I'm looking at you...

creating an online business may sound overwhelming - Gen X and Millenials I'm looking at you...

'This clear picture of who I am and what I need versus what others need from me is like opening the door to another world (seriously like the cabinet in Narnia)'

'This clear picture of who I am and what I need versus what others need from me is like opening the door to another world (seriously like the cabinet in Narnia)'

The experience of being seen and held lovingly and firmly to what I needed to see and hear was invaluable. It was an artful translation of a blueprint that will be the unwavering voice of reason for me to trust and follow. 

- Anna -

- Anna -

See A full brand book!